Customer expectations are changing more rapidly than any time in recent history. This change is happening despite (or in some cases, because of) broader economic challenges.

In this timely webinar, ICMI’s Brad Cleveland will identify the steps you can and must take to maximize your strategy for social service, including: Listening, building the right team, reshaping your customer access strategy, establishing the right measures, and many others.

This webinar will also feature presentations from:

• Tony Kavanagh, Salesforce.com: Providing the definition of Social Customer Service, why it matters for your contact center and the value it delivers
• Rick Wams, Yamaha: Presenting some of Yamaha’s “past pains”, how it overcame these challenges and the impact on their business
• Rob Rose, Deloitte: Discussing what Deloitte finds exciting about Yamaha’s accomplishments, including integrating social media into customer serviceilli

Register