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Consumer Health Technologies, Inc. (CHT), the healthcare software and services company that provides consumer engagement and administration solutions for the healthcare industry, has added an experienced brand building executive to its team, by appointing Gary Johnson as the Chief Marketing Officer.
During the last few years, the health care industry in the U.S. has been influenced by the national health care reform. In the center of the reform – reducing the cost of health insurance and creating a universal health-care system, which would have covered the entire population. One of the key stages of the reform is the creation of online health insurance exchanges across the United States, where any person can buy an insurance coverage, compare services and prices of insurance companies and choose the best option for them and their family.
Consumer Health Technologies was one of the pioneers on the healthcare and insurance market to create back in 2006 an innovative software for automating business processes. This online platform allows companies to speed up the process of collecting, processing and analysing data, automate old, rigid workflows as well as create new rules and business logic without re-writing legacy code or
Mr. Johnson comes to Consumer Health Technologies with twenty-plus years of brand and business development experience in management roles with Kimberly-Clark, MedAssets and CompuGroup Medical US. At MedAssets Mr. Johnson was part of the executive team that achieved 10x revenue growth leading to a successful IPO in 2007.
In his new role, Mr. Johnson will be responsible for building the Consumer Health Technologies brand and market share of its leading edge healthcare administration and consumer engagement platform and solutions.
CEO Pradeep Goel stated, “Consumer Health Technologies will greatly benefit from having a CMO with extensive brand building and strategic marketing experience. Gary brings a unique combination of industry experience, marketing and strategy skills to our organization. Everything we do as an organization must create value and competitive differentiator for our clients in the post reform world and having Gary on our executive team will ensure we stay true to that mission.”
About Consumer Health Technologies, Inc.
Consumer Heath Technologies, Inc. (CHT) is a healthcare IT company that develops and deploys comprehensive healthcare administration and engagement solutions. These innovative solutions enable the healthcare companies to actively engage in the health care delivery lifecycle, improve healthcare outcomes and help bend the cost of care curve. CHT serves over a 100 healthcare clients throughout US.