Mobile Developer & Business Day is not just another promotional event, but rather a forum where developers meet their users and where the studios discover their clients-to-be. Numerous thought-provoking presentations introducing recently developed applications for customer orders, standard applications, marketed products and mobile games are due at this year’s conference. Facilitated discussions will address the design and usability of new products and new development environments. Participants will share their experiences of vendor selection, the budgeting and the promotion of new products, and application-enabled promotion campaigns.

For the first time the nominations for the Mobile Shark awards will be announced at the conference this year. The award has been conceived as a national competition for the title of Young Entrepreneur of the Year in the mobile application development industry. The principal sponsor of the nomination is Sberbank of Russia. Prizes will be awarded in various categories, including Best Start-up, Best Game, Best Business Application and Best Product and Outsourcing Campaign.

A panel of thought leaders recognized in the mobile applications industry, investment bankers, and the industry’s top managers and analysts will choose the winners of the awards.

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