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Is geography losing its relevance? Do country’s borders have any significance in the twenty-first century? Internet users, who are basically netizens scattered all around the world, today constitute the new global commons instead of the traditional nation-states and their citizens. This new reality has already broken the norms of socio-economic discourse and the way everyone [...]
Continue readingGlobal IT security spending ranges from approximately 1% to 13% of the IT budget, with the average spend standing at 5.6%, but research analyst firm Gartner says the figures are potentially a misleading indicator of programme success. According to Gartner, the majority of organisations will continue to misuse average IT security spending figures as a “proxy [...]
Continue readingSales worldwide of smartphones have flatlined in 2016, but strong growth for 4G smartphones in emerging markets remains a bright spot. In IDC’s latest forecast projecting sales for 2016, the market research firm reported worldwide smartphone shipments are expected to reach about 1.45 billion units. This represents a year-over-year growth rate of just 0.6 percent, a steep drop [...]
Continue readingThink with Google regularly offers insights that marketers can use to create better campaigns to reach more of their customers. By looking at data straight from the search giant itself, you can better make choices that will get you results faster without having to invest as much money or other resources. The latest Google research looks [...]
Continue readingThe fourth quarter is always the busiest for e-commerce businesses, with the biggest sales and more consumers than the year prior turning to the web and mobile devices to complete their holiday shopping. This year proves no different, according to the latest holiday sales forecast, which estimates that nearly half (47%) of consumers will shop [...]
Continue readingSmall businesses continue to put security as their main priority when selecting a cloud storage provider, yet many continue to risk their security by choosing free solutions, according to a new survey from analyst firm Clutch. According to the survey, which polled almost 300 small and medium businesses who use at least one cloud storage [...]
Continue readingSmartphones will bring VR to the mainstream, but engagement and margin will remain a challenge. The gurus at Juniper Research have forecast that there will be “nearly 60 million smartphone VR headsets shipped in 2021, an increase of around 240% on an expected 16.8 million this year.” However, we’re told that the lower price of [...]
Continue readingForrester predicts the key developments in cloud technology that will shape the industry in 2017. Cloud computing has been the most exciting and disruptive force in the tech market in the last decade – and it will continue to disrupt traditional computing models at least through 2020. Starting in 2017, large enterprises will move to [...]
Continue readingEven though seven out of 10 organisations have at least one application in the cloud today, adoption continues to go up, according to the latest verdict from IDG Enterprise. The survey, which polled 925 respondents and was conducted among the audiences of six of the company’s brands, including CIO, InfoWorld and ComputerWorld, shows interesting comparisons [...]
Continue readingIn today’s hyperconnected age, brands and publishers alike have new opportunities to interact with their audiences, but they also face new challenges. Increasingly, they compete with not only direct competitors, but literally everyone when it comes to reaching and engaging users on social media. Once more, they’re forced to rely on social platforms driving a [...]
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